Sweet Baby Rays
Sweet Baby Rays is the No1 BBQ sauce in the States.. Brainstorm developed their UK website, social media and marketing material
In America, when you think of Barbecue Sauce, you think Sweet Baby Rays. With Brainstorm's ongoing collaboration, soon the UK will do the same. Continued development of the Sweet Baby Ray's brand across print, web and social media is raising awareness in the UK, which has seen an uptake in stockists including Tesco, Sainsburys and Iceland.
The social media campaign has seen a 70% rise in website traffic from the previous year and the facebook following grow to over 7,000+ from the outset.